Today I could not believe my own eyes. The International Herald Tribune (IHT), published by the Asahi newspaper in Tokyo, placed Rolex’s full-page ads on the front page and the back page. Please see the above pictures.
The ordinary news section virtually begins with page 3.
The IHT may say it just wrapped up the newspaper itself in full-page ads.
Have you seen this type of newspaper ad before in your place?
Is this only happening at the International Herald Tribune/ The Asahi Shimbun published in Tokyo? Is this a new trend in newspaper ads?
I just wonder.
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